YOUR AMAZON CO-PILOT
Amazon Sponsored Ads Tool for Better Performance
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Align your Amazon sponsored ads strategy with the hours and days that actually convert, instead of spreading budget thin across all 24 hours.
Set time-based bid adjustments so bids automatically increase during high-conversion windows and dial down in off-peak hours.
Use real-time Amazon Ads performance data to identify your best-performing time slots by campaign, keyword, or ASIN.
Pause or reduce bids during consistently low-performing periods to protect ROAS and stretch limited budgets further.
Replace repetitive manual changes with rules that enforce your Amazon sponsored ads strategy at scale, while you stay in full control of targets and guardrails.
Rule-based Amazon ads automation to adjust bids, pause keywords, or shift budgets (e.g., “if ACoS > X for 7 days, lower bid by Y%”).
Budget pacing and reallocation so high-performing campaigns stay funded and weak ones stop draining spend.
Bid and placement optimisation to push more aggressively on profitable Top of Search and pull back on inefficient placements.
Inventory- and Buy Box-aware rules to pause or reduce ads when stock is low or you lose the Buy Box.
See the full picture of performance by bringing your advertising and retail metrics into one place instead of juggling multiple reports and dashboards.
Combine Seller Central and Amazon Ads data in one Amazon sponsored ads software to track sales, ad performance, inventory, AOV, and search rank.
Drill down at ASIN, campaign, or keyword level to understand what’s driving changes in ACoS, TACoS, and total revenue.
Use unified views to spot retail issues (like stock or price) behind ad performance shifts and prioritise the right fixes faster.
Act faster on what matters most with intelligent alerts and recommendations that point you to the highest-impact changes.
Performance-based alerts with 1-click actions, helping you respond quickly to emerging issues and opportunities.
Copilot Neo to analyze performance fluctuations, provide likely causes across ads and retail data, and offer personalized optimization recommendations.
Bid recommendations based on your target ACoS and atom11’s CPC/bid logic to fine-tune efficiency and volume.
Inventory alerts for low or out-of-stock items, along with guidance on how to adjust PPC for those ASINs.
Week 1
Check data accuracy across ads and retail sales; configure account preferences.
Week 2
Implement core rules, like harvesting, budget optimization, and negation; understand weekly reporting structure.
Week 3
Configure advanced automations for inventory, placement, etc. Dive into analytics, generate custom reports, and understand performance metrics.
Week 4
Set up version control; optimize ad campaigns and spend by configuring dayparting schedules and using AMC data.
TESTIMONIALS
Hear from our customers
What does “sponsored ads” mean?
What is the difference between paid ads and sponsored ads?
What are Amazon sponsored ads?
How to do sponsored ads?
Are sponsored ads free?
How much do sponsored ads cost on Amazon?